About Us
Built for teams who ship UGC at scale
UGCRights Exchange was created because hiring and managing UGC creators should not live in DMs, spreadsheets, and disconnected tools. We built a single workflow that standardizes discovery, contracting, collaboration, and fulfillment — so both sides spend less time on logistics and more time producing great content.
The problem we solve
E-commerce sellers, app marketers, and agencies increasingly rely on creator-made short-form video for their paid and organic channels. But the process of commissioning that content is still scattered: discovery happens on one platform, communication on another, payments over invoicing tools, and usage rights buried in email threads.
The result is inconsistent quality, scope creep, payment delays, and usage-rights disputes. Creators face unclear briefs, vague revision expectations, and delayed compensation. Brands face unpredictable timelines and legal risk when running ads without documented permissions.
UGCRights Exchange solves this by putting everything into one workflow. Structured briefs define scope upfront. Timestamped feedback and revision limits prevent endless back-and-forth. Escrow with milestone payments protects both sides. And selectable usage rights — organic, paid ads, whitelisting, duration — are attached to every deliverable at the moment of approval.
Our principles
Four attributes guide every product decision, from the smallest label to the broadest workflow.
Clear
Scope, status, and next steps are unambiguous for both sides. Order timelines show the current stage, owner, due dates, and what done means.
Fair
The marketplace balances buyer and creator needs with transparent expectations and consistent enforcement. Milestones show what triggers releases.
Efficient
The system removes busywork so teams can place orders and ship assets quickly. Reorder from prior briefs with prefilled rights and packages.
Credible
The product earns trust through proof-first details, not hype. Reliability signals are defined and contextual. Every event is timestamped.
Our mission
Make UGC procurement repeatable and lower-risk while speeding turnaround and clarifying rights for paid distribution. We design for two-sided parity — so neither buyers nor creators feel blindsided — and we keep artifacts portable so key outputs are easy to reference wherever your team works next.
Join the marketplace
Whether you are a brand looking for reliable creators or a creator looking for clear, well-scoped work — we built this for both sides.